Chris Penny

THIS is why we use a people-first approach

I’ve been eating in this incredible cafe for breakfast every day for the past two weeks, and they are such a GREAT example of a business doing things right.

The staff are always happy and smiling…

They have instant camera pictures of them and their customers across one side of their wall…

The photos in the menu and on the walls are photos of their food - and it actually looks like this when it arrives at the table. (no stock photos)

They food is consistently good (I get the same thing every day - three eggs, bacon, and a hashbrown - and our waitress always remembers our orders now!)

It’s ALWAYS a welcoming atmosphere - lots of smiles and good mornings when we enter the cafe.

It reminded me of what we see in our clients that works - and, in contrast, what doesn’t work. People buy from people; human value connectivity. And THIS is exactly why we use a people-first approach.

At Lucrative Landscaping, our core strategy is bringing the “humanness” out of a company. We don’t want our clients hiding behind their logo. Even if the video is rough, it’s much better for potential prospects to see you saying hi this me.. etc. It shows WHO you are and helps them determine if they want to buy from you.

The humanness, the people behind it all, is what truly what makes the business - and what can determine whether a business is successful or not. It’s WHY business culture is so important and why our attitudes as business owners also makes a huge impact.

We aren’t just selling landscaping and lawn services. We’re humans helping other humans - and this should always be top-of-mind.