Pricing - optimized for haters.
“If you ain’t got haters, you ain’t poppin’”
Pricing - optimized for haters
“If you ain’t got haters, you ain’t poppin’”
Pricing - optimized for haters
With most businesses or highly successful people, there’s the 80-20 rule - meaning about 20% of people are mad at you.
Why are they mad? Well, they are LIVID about how expensive your service offering/pricing is.
But here’s the thing: the other 80%? They’re cool with it.
→ FORTUNE FAVORS THE BOLD.
If you don’t have some critiques, you aren’t charging enough.
At least 10% will be upset by the high pricing. Another few percent will be mad with envy.
While none of that necessarily matters toward your success, it IS a whole other metric for measuring your success.
(It’s also a reminder that the haters often don’t matter.)
But… If someone thinks they can’t raise their pricing, it’s time to look at your brand. Is it strong enough? Do you have the reputation to do so?
Get strong on those factors and raising service pricing is a no-brainer - despite the hate.